Studio

AT&T

 

Director

Jon Cassar

 

DP

Curtis Wehr

 

Services Provided by Light Iron

Dailies Services

 

 

Daybreak is an interactive transmedia series blending branded messaging with engaging episodic content. Developed by BBDO New York and television producer Tim Kring, the action-packed series includes five online episodes, commercials, websites, and a smartphone app – all highlighting AT&T technology. Watch the Daybreak episodes here.